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How to Use Invisible Text Without Being Penalized by the Search Engines------------------------------------------------------ by Ralph Tegtmeier ------------------------------------------------------ Contrary to what is generally circulated as accepted knowledge among search engine gurus, you can actually put a fair amount of invisible text on your web page without being penalized for it by search engines. I know that this may raise the huff with some experts, but hold on: what I *DO NOT* mean is simply putting body text in same color as background. (You know, the stuff you can easily see after all on a page if you press Ctrl-A or mark everything with your left mouse button.) What I'm referring to instead is Cascading Style Sheets (CSS), a standard which is currently not supported by *any* SE to my knowledge. Example: ŻŻŻŻŻŻŻŻ If you place your text between tags like right at the top of your page above your tables, you should do quite nicely. By way of an alternative CSS approach, you might employ an external style sheet (preferably in another directory) instead. There, you simply define a special class for a tag like where font and background color are identical - no way for current SEs to distinguish color codes and penalize mismatch until they sit down to their homework and start learning CSS. (Which again is pretty unlikely to happen as long as they don't give a fig about a site's design, layout and optics in the first place.) İ 2004 HostWrap.com , All rights reserved. Unauthorized duplication or publication of any materials from this Site is expressly prohibited. |
